To begin my second project of creating a web banner, i had to think about what i wanted it to advertise, where i wanted it to be shown, who i was targeting and more importantly how i was going to begin the process. To ensure my work had fluency and was coherent enough to follow, i wanted to continue the theme of shoes from my logo project and maybe even incorporate the logo into the banner.
With this i started to put together some sketches of starting ideas and possible designs.
Design Idea 1:
Design Idea 2:
Design Idea 3:
Design Idea 4 & 5: